Ecommerce Design Mistakes to Avoid

In Uncategorized by Nicole

Online shoppers are spoilt for choices, so it’s essential to make the shopping experience as easy and as smooth as it can be. Customers who have a difficult and confusing shopping experience might quit their shopping carts and leave negative reviews that will convince others who might be interested to stay away from the store.

These ecommerce design errors can have serious consequences on your sales. The majority of these errors can be avoided with some planning.

Utilizing images of low-quality

Everyone doesn’t want to buy something that doesn’t give it the best possible impression. It’s important to use high-quality photos on your online store. Low-quality images will not only deter customers, but will also damage your brand’s reputation.

There is no Guest Check-out Option

Another common mistake is not offering an option for guests to checkout. This can discourage prospective customers from purchasing on your website. Many customers are hesitant when asked to sign up for an account, especially when they have to provide certain personal information such as their email address. Instead, you should let your customers to sign up with their social media accounts to ease the process and minimize their privacy concerns.

Another major ecommerce design blunder is having a messy and disorganized menu structure. It is important to map out the way each page will appear on your website to ensure that navigation is clear and convenient. Make sure that each page is organized based on the type of content that it holds and make it easy for your customers to locate what they are looking for.